What is SoCurious?

SoCurious is a people-powered media company.
We make content, products, and experiences that help you feel more human.

Kinda like if PBS had been created by a mashup of Mr. Rogers and Basquiat instead of a group of white dudes.

Why are you building this?

Because I believe joy is the revolution.
Because I’m an artist. An entrepreneur. A feeler. A fighter. A futurist.

I’ve gone through three major awakenings:
2016. 2020. 2023.

Nearly ten years of wild stories, hard lessons, and spiritual growth have uniquely prepared me to guide others through this moment of collective reckoning.

We’re all being called into greater alignment—
To step away from toxic people, places, and systems.
To dismantle inherited trauma and rewrite the story.
To do the sacred, creative work we’re here to do—to save ourselves, and this planet.

The old systems are crumbling.

And while the distractions are incessant, a new world is already being born.

What’s the full vision?

I believe radical change is simple:

1. Regulate your nervous system.
2. Reconnect with your inner child.
3. Follow your joy.

Here’s how we’re doing it:

• Launching short-form video shows and newsletters to share this joyful philosophy
   
• Teaching creatives and multi-hyphenates how to build sustainable, soul-aligned businesses
   
• Designing products that spark delight and connection
   
• Hosting real-world experiences that build community, creativity, and collaboration

This isn’t a nonprofit.

This is a joyful, for-profit business that actually gives a damn—about people, about art, about the planet.

What do you need to get there?

$250,000. (That number feels so intense, but its the truth)
Enough to bring on a small team, run lots of ads to grow the audience, and go on a national joy tour.

What have you done so far?

With just $25,000 in savings, I’ve launched multiple proof-of-concept projects:

• Good Morning Sunshine – a weekly email of inspiration and wonder
   
• SoCurious About – a podcast on creativity and healing
   
• Creative Reset – a YouTube show encouraging multi-passionate people to make money by doing their wildest work
   
• Joy is the Revolution – 3 pop-up social art experiences
   
• Launch the Damn Newsletter – a workshop to help creatives share their voice
   
• Joy Bombs Shop – art prints, greeting cards, and affirmations that spark delight

Why me?

Because I’ve tried everything I dreamed up.
Because I’ve failed in fascinating ways—and kept going.
Because I don’t just talk about creativity. I live it.

• Launched InvadeNOLA, a culture magazine for New Orleans
   
• Co-founded VenturePop, a conference for creative professionals
   
• Founding member of The Good Shop
   
• Served as a creative director in advertising for 8 years
   
• Traveled the US as a photographer for Dear World
   
• Spoke on stages and podcasts across the country
   
• Self-published books, zines, and digital products
   
• Published The Reset Workbook with Penguin Random House

What are your biggest challenges?

1. I’ve never cared about money. But I’ve learned that money is how we express value in this world. So I’m learning to prioritize it and honor its power.
    
2. I’ve had to learn to regulate my nervous system—to move from being an anxious mess to having the presence to sit with myself with love and appreciation.
    
3. I’m healing my people-pleasing tendencies, my need for external approval, and my desire to save people that don’t want to save themselves. 
   
   There are so many distractions for light bearers.

How can you help?

• Become a monthly or one-time donor
   
• Buy a Custom Joy Bomb – your own personalized piece of joy
   
• Become a SoCurious Patron – $99/year gets you behind-the-scenes access and early releases

I believe this work matters.
Because joy is not a luxury.
It’s how we heal.
It’s how we fight back.
It’s how we win.

Let’s build this new world together.
One act of joy at a time.

Joy is a choice you make every day.

It’s the deep breaths that recenter you after a long day.

The playlist that keep you dancing while cleaning the bathroom.

The five minutes of sun on your face between meetings.

The meme your best friend sends just when you needed it.

It’s a practice. A rhythm. A lifeline.

A way of being that says:
“I refuse to abandon my peace in the middle of this mess.”

Because life keeps life-ing.

And the world refuses to slow down.

But joy—real joy—is how we keep going.

Please keep going. 

1. Put the mic back in my hand.
After way too long, in-person speaking gigs are back! Saturday, I gave my first Joy is the Revolution talk at Black Art Weekend in Austin. Then Tuesday, I spoke to the Bootstrap Biz crew virtually about adding joy to your small business. Book me to teach your audience how to build lives and businesses that actually feel good.

2. A little spooky, a lot fun.
Currently binging the new season of Wednesday on Netflix. I can’t do gore, but give me PG-13 mystery, intrigue, and mild horror? Yes please.

3. Small wins, big smiles.
Debuted the new SoCurious greeting card collection at Black Art Weekend. Learned a ton. Spent yesterday making tweaks. Can’t wait to launch them online soon.

On Friday, June 20th, I deposited $4,800 into my bank account.

I felt… calm. Secure. Like I could finally exhale.

I even went to the store and bought the good lotion. (EOS Shea Butter, if you’re curious.)

That weekend felt like a small vacation. For the first time in months, I didn’t panic-scroll through my bank app. 

I had more than enough—to pay rent and make the final $3000 payment on a reality show I was booked on called Blox.

But by Wednesday morning, the money was gone.

The project fell through. The invoice reversed.

I think I got scammed. But honestly? I’m not sure.

Rent was covered, thankfully. But I was suddenly scrambling to figure out how to cover the bills due by the 15th—and rent for August.

Welcome to small business life for a professional creative in 2025.

Here’s the thing:

Over the past year, I left a toxic corporate job to build something that spreads joy.

But the first six months were just about healing.

I’d hit a level of burnout where it took all my energy just to feed myself daily.

I had to process what happened in that workplace—and examine the deeper question of why I’d become an overworked, burnt-out people pleaser in the first place.

The next six months were about dreaming big—and taking bold action, even when it terrified me.

Every month, SoCurious made a little more:
From art shows.
From Joy Bombs.
From unexpected consulting opportunities.

Momentum was building.

My dreams were starting to feel real.

Until July—when everything suddenly froze.

That moment forced me to ask the hardest questions of all:

Can I keep doing this?
Should I keep betting on myself?
Do I have what it takes to make this dream sustainable?

And then… I had an idea.

A workshop.

Launch Your Damn Newsletter Already.

I built it in two weeks.

27 people signed up.

And it was enough to sustain me through this month.

But more than that, when I taught it—I unlocked another new version of me: I love teaching. I’m doing what I’m meant to do.

But it was so much bigger than newsletters.

It was about helping creative people trust themselves again.

It was about turning the 15+ years I’ve spent chasing every creative dream into something useful, encouraging, and tangible—something that supports my community.

And maybe even more importantly, it helped me reclaim the confidence that was taken from me in that toxic corporate job.

The honest truth: I haven’t promoted my coaching business because I was still carrying the doubt, the anger, the frustration of feeling like I’d been not just taken advantage of—but emotionally and professionally abused.

So now, here we are.

A make-or-break moment for SoCurious.

I’m not afraid of this project ending anymore.

But I am going to fight like hell to keep it alive.

Because I know what this brand can do.

I know for a fact that JOY is the revolution.

It’s already changed lives—including mine.

So here’s the plan:

I’m aiming to generate $10,000/month from SoCurious to keep this dream alive.

$6,000 from coaching, workshops, and creative education (Personal sustainability for me)

$4,000 from product sales and support from folks like you

(Money to create content, art, and experiences for the world)

That means I need to build recurring revenue.

That means structure.

That means separation.

So soon, you’ll start to see distinct newsletters:

🌞 Good Morning Sunshine — for humans who want more joy

✨ Creative Reset — for creators who want to grow

🛍️ Shop SoCurious — for lovers of colorful cards, joy-filled gifts, and new product drops

🎁 Patrons Only — for the behind-the-scenes crew who fund the mission and get early access to everything

You can pick and choose which ones to follow.

Or stay on all four—if you’re curious like that.

And if you believe in this work.
If you believe joy is the revolution.
I need your help.

🎉 Become a Founding Patron of SoCurious

Your $99 membership supports the movement.

You’ll receive:

• A custom-made Joy Bomb (a one-of-a-kind mini art print made just for you)
   
• A pack of Joy Bombs
   
• A surprise assortment of four greeting cards
   
• My eternal gratitude
   
• And the knowledge that you’re helping joy stay a revolution
•  

👉 Become a Founding Member Now

Or, if you just want to give a little love:
💖 Make a one-time donation

I don’t need millions to make this dream work.

But I do need a community of believers.

So if this work has ever made you feel seen, uplifted, or inspired—
If you believe in the weird, wonderful thing I’m building—
Now’s the time to show it.

Because I’m not just building a business.

I’m building a brighter world.

One filled with art, joy, healing, and creative courage.

Let’s keep it going. Together.

Today is your reminder: you’re allowed to evolve.

You’re not bound to one path, one pace, or one version of yourself. You can shift direction. Slow down. Leap forward. Because none of it means you’ve failed.

Every experiment—even the messy ones—brings you closer to the life you want.

Keeping small promises to yourself builds self-trust, and self-trust creates momentum.

You’re not competing with anyone.
Measure growth by how far you’ve come from yesterday.

Rest when you need.
Move when you’re ready.
Explore without demanding perfection—because perfection is an illusion that robs you of joy in the moment.

The more you allow yourself to change, the more life opens in ways that feel true.

And the best part? You don’t have to do it all at once. Just keep showing up—with curiosity, openness, and a willingness to try.

You’re already building the light you’ve been looking for.

Keep going.