you don’t have to do it all alone.

You don’t have to figure it out alone.

Maybe you’ve been circling the same idea for months.

Maybe your voice feels muted and you’re tired of second-guessing yourself.

Or maybe you know you’re ready for the next chapter, but can’t quite see the map.

For the next week, I’m offering something special:

4 weeks of 1:1 coaching for $650 (normally $1,300).

Choose the path that fits where you are now: 

Build your offer so you know exactly what you’re selling and why it matters.

Find your voice with a thoughtful series of reviews and feedback.

Get clarity on what to do next—and feel confident taking that step.

You’ll get:

• Four 60-minute calls over four weeks

• A Creative Reset mini-roadmap made just for you

• Email or text support between sessions

• And the confidence of knowing you’re not doing this alone.

Spots are limited, and this offer disappears after August 21.

Click here to grab your spot → https://tidycal.com/justinshiels

5 things that brought me joy this week

This week has been good. Like actually good.

But also… whew. I’m tired.

So instead of a deep message, I’m just gonna tell you five little things that brought me joy:

1. A long phone call with my Aunt Shirley.

It’s been decades since we had real one-on-one time.
There’s something beautiful about talking to your auntie as a grown-up. 

You can speak from the heart without the filter.

We laughed. I cried a little. It felt like home.

2. This one song I’ve had on repeat.

His voice is haunting in the best way. Like sunshine peaking through a cloudy day.

3. Moving furniture at midnight.

I’ve lived in this apartment for four months and it’s only just now starting to feel like mine.

Last night I rearranged the living room and dining area. Mopped the floors. Vacuumed. Peace came and sat with me for a while.

4. Digging up old art and breathing new life into it.

I saw a TikTok that said: “If they’ve never seen it before, it’s not old.” And whew. That permission. That perspective shift.

I’m pulling some of my favorite pieces out of the archive.

5. I’m proud of this workshop I built.

Launch Your Damn Newsletter Already is live. And it’s… really good.

The lecture turned out better than I expected.

The ebook is 20 pages of everything I wish someone gave me when I was starting out.

If you’ve been waiting for a sign—this might be it.

i believe in all those dreams you’ve been hiding

Going after your big dreams is scary.

Even the small steps can feel overwhelming.

Sometimes, what you need isn’t another strategy—it’s someone who believes in you, nudging you forward.

That’s why I created Launch Your Damn Newsletter Already.

Because I know the power of showing up with your full voice.

Because I’ve seen what happens when creatives stop waiting for permission and start building their own platform.

And because I believe—truly—that your voice has value.

I want to gently (but firmly) remind you: This is your moment to stop overthinking and start moving.

It’s $47.

A small investment with the potential to change the way you show up in the world.

This isn’t just about launching a newsletter.

It’s about building a foundation for your personal brand in uncertain times.

It’s about developing the creative muscle to keep going, even when things feel unclear.

If you’ve been waiting for a sign—this is it.

Let’s do it together.

👉 Join here

I almost didn’t launch this workshop.

I almost didn’t launch this workshop.

Because honestly? Most online courses suck.

Not because learning online is broken—but because too many people are teaching things they’ve never actually done.

This one’s different.

I’ve been writing my newsletter, Good Morning Sunshine, since 2019.

Before that, I ran a local New Orleans newsletter for six years.

My inbox has been my playground, my portfolio, my launchpad for finding myself and sharing new ideas.

If you’re a multi-passionate creative who keeps overthinking your first move, you don’t need another course.

You need this creative reset.

An opportunity for momentum.

A bold first step that feels like you.

That’s what this is.

It’s your anti-course course:

No 57-hours of video modules.

Just a clear, soulful system that helps you finally hit send.

You’ll walk away with:

✅ A defined Creator Archetype to guide your content and tone

✅ A clear newsletter focus, audience, and name that actually feels like you

✅ A personalized format + frequency that fits your real life — not someone else’s blueprint

✅ A confident one-sentence promise (with a bold twist of novelty)

✅ A heartfelt, human welcome email that makes people feel seen

✅ A simple but effective opt-in page that actually converts

✅ A bite-sized, useful freebie (only if you want one — zero pressure)

✅ A plan to promote your newsletter in a way that feels aligned

✅ Two emails actually written and sent (not just outlined or imagined)

✅ A repeatable writing rhythm so you can grow without burnout, cringe, or selling your soul

It’s $47.

If that feels like too much right now, come back when you’re ready to bet on yourself.

But if you’re tired of lurking in the idea phase.

If you’re ready to stop spiraling and start sharing.

Let’s launch your damn newsletter already.

👉 Sign up now

how do you make a small but meaningful dent in the universe?

I’ve worn a lot of creative hats over the years—
Creative Director. Photographer. Facilitator. Communications Strategist. Illustrator. Copywriter.

I’ve worked with major brands, led national campaigns, built teams, and spoken at events across the country.

But the work I’m most proud of?

The personal projects that sustained my joy.

I’m a multi-passionate creative who knows that the work that pays the bills isn’t always the work that makes the deepest impact.

In 2019, I launched Good Morning Sunshine with one mission: to spread joy in a world that absolutely needs it. And at least once a week I’m reminded how important the work that I’m doing. (Yes, I limit the news to Sundays. For my sanity.)

I’ve sent over 240 emails since then—and in that process, I found my creative voice.

Now, I have a new goal: To help other creative people tap into their unique voices and share what matters most.

Not for clicks or likes—but for connection, clarity, and creative growth.

I truly believe newsletters are the easiest, most soul-aligned way to start making a dent in the universe.

They’re direct. They’re personal. They’re your chance to share your authentic voice in someone else’s inbox.

If you’re ready to stop overthinking and start creating, I’d love to help.

👉 Join the workshop

SoCurious helps creative people find small but meaningful breakthroughs in personal development, career, and creativity.

A weekly dose of positivity in your inbox. Feel inspired, connected, and ready to take on the day.

Joy Bombs: Inspirational trading cards to keep, share, or leave for a stranger.

Thoughtful, fun cards designed to create deeper connections.