Real talk: I started the Weekly Reset newsletter with Mailchimp because they had a free account with up to 2000 subscribers. Now I think they only support up to 500 subscribers. I liked it, but something was clunky about the user interface to me. 

I currently use Flodesk, which I absolutely love. It’s super intuitive and making email sequences is painless.*

But now that I’m learning more about complex email sequences and more sophisticated tracking, I’m considering switching to ConvertKit. I went to their conference last summer and I was incredibly impressed with the flexibility of the software. 

PS. This is a new section I’m testing out. If you would like to ask me a question, you can send me a DM on social media.

Ask me anything (in good taste) about creativity, work, or life and I’ll do my best to answer. It might even appear in this newsletter.

*This is an affiliate link, which means I get a small payment if you purchase.   

What email marketing software do you recommend? 

by | Career

How do I know if my idea is good enough to launch?

How do I know if my idea is good enough to launch?

by | Sep 16, 2025 |

The short answer: you don’t. And that’s the point. The lesson I keep learning is that no matter how much you plan, things will always turn out different than you expected. Which is why it’s actually better to give yourself less time to plan—so you can test, learn, and...

it’s okay to be afraid. do it anyway

it’s okay to be afraid. do it anyway

by | Aug 6, 2025 |

You almost launched a newsletter last year. You bought the domain.Wrote down a bunch of ideas.Even picked a font (obviously). But then you told yourself: “I’m not ready.” “No one will read it.” “I don’t have the perfect niche.” “My writing style isn’t defined.” “I...

3 Lessons That Changed My Creative Career

3 Lessons That Changed My Creative Career

by | Apr 9, 2025 |

I spent eight years as a creative director in advertising, then I quit my toxic corporate job to start a business that spreads joy. Now I’m doing something new. I’m launching an Ask Me Anything series where I answer your biggest questions about creativity and help you...