The short answer: you don’t. And that’s the point. The lesson I keep learning is that no matter how much you plan, things will always turn out different than you expected. Which is why it’s actually better to give yourself less time to plan—so you can test, learn, and...
You almost launched a newsletter last year. You bought the domain.Wrote down a bunch of ideas.Even picked a font (obviously). But then you told yourself: “I’m not ready.” “No one will read it.” “I don’t have the perfect niche.” “My writing style isn’t defined.” “I...
I spent eight years as a creative director in advertising, then I quit my toxic corporate job to start a business that spreads joy. Now I’m doing something new. I’m launching an Ask Me Anything series where I answer your biggest questions about creativity and help you...