Build Your Personal Brand & Launch Your Side Hustle

Real, lasting progress happens when you step into your purpose. Are you ready to start your next chapter of growth?

You’ve spent years honing your craft. You’ve worked on meaningful projects. Maybe even impressed a few people along the way. But deep down, you know there’s more.

You want to build something that’s yours.

Something that actually matters.

Something that makes some extra money while also being in alignment with your favorite self. 

 

The problem? You don’t know where to start.

Allow me to introduce you to the Creative Reset group coaching program.

How it works:

Before you jump into the group, we’ll meet 1:1 to refine your vision, define your next steps, and make sure your goals feel aligned (and doable).

Biweekly group sessions

We meet every other week, so you have time to implement what you’re learning. In these sessions, we share our wins and discuss the challenges you’re facing.

Hot seat sessions

Every month, you’ll receive dedicated coaching where we focus on the specific challenges you’re facing. It’s a chance to get personalized advice and support that’s just right for you, helping you grow and succeed alongside your peers.

A supportive slack community

Between meetings, we have a supportive Slack community where you can ask questions, get feedback on your progress, and have accountability for taking the next step on your journey.

Testimonials

Justin has an incredible talent for pinpointing a creative’s unique strengths and guiding them towards success. His insights and strategies are transformative and allow dreamers to unlock their superpowers toward the goals they shape.

– Whitney Mitchell, Digital Brand Strategy Partner at Nike

Justin has the remarkable ability to identify and cultivate potential, providing constructive feedback and guidance that propelled team members to new heights.

– David Rotman, Creative Director at Cint

Working with Justin was an absolute game-changer for my graphic design career. His guidance and insights have not only helped me refine my technical skills, but significantly improved my presentation and soft skills.

– Kevin Ingle, Senior Visual Motion Design at Dell Technologies

Justin has a unique gift for helping people see their potential. His insightful questions and attentive listening created a space for me to explore my career goals and navigate a difficult job market and land a position as a senior video producer.

– Tallie Daniels, Senior Video Producer, Rewiring America

And I don’t use the word “transform” lightly. To step into something new, you have to let go of something you’ve known. This community is designed to give you the support you need to stop clinging to the old version of you and step into the next version of you.

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Let me be clear: there’s no one roadmap for every creative. But this program provides the support and accountability you need to take the next steps.

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Finding clarity and setting intentions

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Creating EPIC goals and building your roadmap for fulfillment

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Designing your personal creative operating system (a productivity system that works for you and your unique brain)

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Building your personal brand with authenticity

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Group accountability to stay focused and keep you moving forward (even when you want to give up)

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Mindset coaching to help you face the challenges that surface.

Your Investment

This isn’t another “take notes and do nothing” course. This is action, accountability, and momentum. You’re investing in getting unstuck. 

$1500 for 3 months of clarity, coaching, and community. (Or $500/month.)

📌 Spots are limited. Apply now.

Apply Now

This program is for you if:

 

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You have a full-time job but want something of your own.

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You’re passionate about making an impact (and not just making rent).

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You’re done with doing it all alone and are committed to biweekly sessions, active participation in community, and taking action on your goals.

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You need structure + accountability (because DIY-ing can be exhausting).

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You’re done waiting and ready to build something now.

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You’re financially prepared to invest in group coaching

Meet your coach

Hi, I’m Justin Shiels! I’ve worked with big brands, launched multiple creative businesses, and learned (sometimes the hard way) what actually works. Now, I’m handing you the shortcut and helping you navigate the uncertainty as your friendly guide.

 

Professionally, I started as a graphic designer, then web designer, art director, and ultimately became a creative director in advertising (with experience in B2C, B2B, and public health).

I know the delicate dance of working in creative leadership and what it’s like to hire, fire, and lay off employees.

I also ran an independent branding and web design studio, juggling finding clients and managing freelancers to produce high-quality work.

I’ve launched profitable side hustles, including: growing a local culture magazine, co-founding a conference for creative entrepreneurs, and doing custom illustrations for books and publications.

I’ve self-published multiple magazine issues and books and most recently published “The Reset Workbook” with Spruce Books, a subsidiary of Penguin Random House.

But I also know what it’s like to deal with crippling self-doubt, anxiety, and burnout. I’ve experienced the sleepless nights, low self-esteem, and fears associated with not knowing if I’ll make enough money to live comfortably.

Through studying emotional intelligence, going to therapy, and earning a certificate in career coaching, I know that I can confidently lead this group because I have faced the same challenges you do.

I understand what it’s like to be a multi-passionate creative professional, and I’m committed to walking with you on this journey because I believe that with the right support, you can achieve everything you imagine.

You just have to believe it’s possible and take the first step.

I know how scary it can be to take the first step

But I know firsthand that to reach any goal, you have to start by making tiny steps in the right direction.

It’s in these small, courageous actions that you begin to find support, build connections, and gain the encouragement needed to keep moving forward.

This supportive community could be the catalyst that changes your life’s trajectory.

Apply Now